visualchemist

I got a call from my good friends over at Roxy. They were in need of 750 holiday cards printed up: 2/1 + envelopes and needed them out asap. I was in the middle of printing up Maeden and Derwyn’s wedding invitations, but I was happy to accept the job. Once things got going and I did the math, I realized I was in for a rough week. For these holiday cards alone, I was about to crank my left arm and pull my trusty little Pilot’s lever over 3,000 times in the span of several days. Lucky for me, Lieutenant Price had decent rollers and was up for printing the job.

On a dark and stormy evening, the Wednesday before Thanksgiving, with friends awaiting my arrival at home, I made the trek out to Vernon, where I ordered and picked up the lot of parent sheets of Crane Lettra. 100% cotton. The good stuff.

This is what Lt. Price looks like all covered up in metallic gold ink and ready to go. After printing up 750 of the gold on the front panel, then the red tracks, and finally the inside text, it was then time to get these bad boys to the bindery for one last step… scoring on a Heidelberg.

3,000+ cranks later…

I would have scored these myself, but this run was a bit large for me. I got help with scoring from Ed, over at Afana Printing, up in Signal Hill. In case you were curious, here’s what scoring on a Heidi looks and sounds like.

Holiday card artwork provided by Roxy.