I am always saying I like working with photographers. Partly because, like myself, they are visual storytellers. Secondly, I have always been intrigued with my brother’s definition of a good photographer. He once told me, “a really great photographer is a master of light.” That thought has never left me and that is how I gauge the talent of all the photographers I come across in my profession.

I’m am also in love with film—yes, the analog kind. My dad was an amateur photographer when he was young, but he had a great eye. I would get lost in old photos—my mind making up the stories of the moments that were captured. {My brother seems to have followed in Dad’s footsteps.} I recall us both, as kids, fighting over who was going to eventually own the {now vintage} film enlarger that we used to develop photos in our darkroom {aka the backyard shed}. I won.

photo: hc.tran photography

Wait, where was I… Oh, yes. As a graphic designer, I have worked with many talented photographers and worked with equally amazing photos. My eyes have poured over countless lifestyle, surf, snowboard, vehicle and product photos. Occassionally, I get to work with a wedding photographer and this time I had the pleasure of working with Hung C. Tran of HC.Tran Photography. Hung came to me with a request for letterpress printed business cards. But before printing, I gave his existing abstract lens logo a more polished and refined look.

For Hung, I printed 300 2-sided 2-colored business cards on 220# heavy card stock made from 100% cotton. He was very easy going and so much fun to work with, I can imagine what a photoshoot with him would be like. HC.Tran Photography is located in La Jolla, California. His portfolio can be viewed at http://www.hungctran.com or you can read all about his work on his blog.